We recognized a gap in the creative industry
5 MINUTES READ
Apr 12, 2025
Step into my digital universe
Elena T.
Client
Apple
Date
April 12, 2025
Role
Design
Website
This project was driven by a close collaboration with a forward-thinking client looking to transform their digital experience. With a vision for growth and innovation, they engaged us to help redefine their brand and enhance the usability of their product ecosystem.
We kicked off with deep discovery—immersing ourselves in the client’s business and user needs. Through strategic workshops and competitive analysis, we identified opportunities to strengthen user engagement and unify the brand experience.
Our iterative design process emphasized collaboration and continuous feedback. The outcome is a product that not only meets the client’s immediate goals but also serves as a flexible foundation for future iterations and scaling.
THE OPPORTUNITY
The engagement offered a chance to evolve an established product—improving usability, clarity, and overall design consistency. While the product had a strong functional core, the existing experience didn’t fully support the client’s evolving brand and user expectations.
We approached this opportunity by simplifying key workflows, clarifying content structure, and developing a cohesive design language. Additionally, we focused on empowering the client’s internal team with scalable tools to support ongoing product growth.
Through strategic design and user experience enhancements, we delivered an elevated platform that not only meets current needs but also positions the client for long-term success in a dynamic market.
WHAT WE DID
Our scope included brand evolution, UX research, UI design, and collaborative implementation. We established a refreshed visual system—introducing new grid structures, typographic hierarchies, and interaction patterns aligned with the client’s brand vision.
Rapid prototyping and usability testing informed key design iterations. We prioritized clear, accessible interactions and optimized key user flows—ensuring the experience is both intuitive and efficient across devices and use cases.
Final deliverables included a comprehensive design system and production-ready assets. Close collaboration with the development team ensured a seamless transition from design to build, supporting a successful product launch.
RESULTS
The updated product has received strong early feedback from both users and internal stakeholders. Metrics showed increased engagement, improved task completion rates, and a more cohesive brand perception across digital channels.
The scalable design system continues to empower the client’s internal team—enabling faster iteration and more consistent experiences. Improved usability and accessibility have broadened the product’s reach and deepened user loyalty.
This project illustrates the power of thoughtful, user-centered design—delivering a solution that is as functional and adaptable as it is visually compelling.
(01)
At Sonido, we’ve discovered a team that transforms complex ideas into elegant digital solutions. Their commitment to excellence and innovation ensures that businesses can confidently navigate evolving markets with clarity and precision.
We value their deep understanding of design and strategy, which has allowed us to accelerate growth and optimize our client experience across all platforms.
ALEX REYNOLDS
CO-FOUNDER OF VELOX STUDIO
(02)
At Sonido, the blend of creativity and strategic thinking is unmatched. They empower businesses to articulate their value effectively, driving meaningful engagement and building long-term brand loyalty through thoughtful design.
Their approach has helped us streamline operations and enhance the way we communicate with clients, ensuring we maintain a competitive edge in a dynamic marketplace.
JULIA MONTES
CEO OF LUNARA WELLNESS
(03)
At Sonido, we believe that the power of connection is the key to unlocking business success. Our mission is to help companies realize their full potential by fostering meaningful partnerships, driving innovation, and creating custom solutions tailored to your unique needs
We understand the fast-paced nature of the modern business world, and our goal is to ensure that you stay ahead of the curve with smart, strategic decisions that lead to growth and efficiency.
LIAM KENT
FOUNDER OF NOMADIA TRAVEL
(01)
At Sonido, we’ve discovered a team that transforms complex ideas into elegant digital solutions. Their commitment to excellence and innovation ensures that businesses can confidently navigate evolving markets with clarity and precision.
We value their deep understanding of design and strategy, which has allowed us to accelerate growth and optimize our client experience across all platforms.
ALEX REYNOLDS
CO-FOUNDER OF VELOX STUDIO
(02)
At Sonido, the blend of creativity and strategic thinking is unmatched. They empower businesses to articulate their value effectively, driving meaningful engagement and building long-term brand loyalty through thoughtful design.
Their approach has helped us streamline operations and enhance the way we communicate with clients, ensuring we maintain a competitive edge in a dynamic marketplace.
JULIA MONTES
CEO OF LUNARA WELLNESS
(03)
At Sonido, we believe that the power of connection is the key to unlocking business success. Our mission is to help companies realize their full potential by fostering meaningful partnerships, driving innovation, and creating custom solutions tailored to your unique needs
We understand the fast-paced nature of the modern business world, and our goal is to ensure that you stay ahead of the curve with smart, strategic decisions that lead to growth and efficiency.
LIAM KENT
FOUNDER OF NOMADIA TRAVEL
(01)
At Sonido, we’ve discovered a team that transforms complex ideas into elegant digital solutions. Their commitment to excellence and innovation ensures that businesses can confidently navigate evolving markets with clarity and precision.
We value their deep understanding of design and strategy, which has allowed us to accelerate growth and optimize our client experience across all platforms.
ALEX REYNOLDS
CO-FOUNDER OF VELOX STUDIO
(02)
At Sonido, the blend of creativity and strategic thinking is unmatched. They empower businesses to articulate their value effectively, driving meaningful engagement and building long-term brand loyalty through thoughtful design.
Their approach has helped us streamline operations and enhance the way we communicate with clients, ensuring we maintain a competitive edge in a dynamic marketplace.
JULIA MONTES
CEO OF LUNARA WELLNESS
(03)
At Sonido, we believe that the power of connection is the key to unlocking business success. Our mission is to help companies realize their full potential by fostering meaningful partnerships, driving innovation, and creating custom solutions tailored to your unique needs
We understand the fast-paced nature of the modern business world, and our goal is to ensure that you stay ahead of the curve with smart, strategic decisions that lead to growth and efficiency.
LIAM KENT
FOUNDER OF NOMADIA TRAVEL
(01)
At Sonido, we’ve discovered a team that transforms complex ideas into elegant digital solutions. Their commitment to excellence and innovation ensures that businesses can confidently navigate evolving markets with clarity and precision.
We value their deep understanding of design and strategy, which has allowed us to accelerate growth and optimize our client experience across all platforms.
ALEX REYNOLDS
CO-FOUNDER OF VELOX STUDIO
(02)
At Sonido, the blend of creativity and strategic thinking is unmatched. They empower businesses to articulate their value effectively, driving meaningful engagement and building long-term brand loyalty through thoughtful design.
Their approach has helped us streamline operations and enhance the way we communicate with clients, ensuring we maintain a competitive edge in a dynamic marketplace.
JULIA MONTES
CEO OF LUNARA WELLNESS
(03)
At Sonido, we believe that the power of connection is the key to unlocking business success. Our mission is to help companies realize their full potential by fostering meaningful partnerships, driving innovation, and creating custom solutions tailored to your unique needs
We understand the fast-paced nature of the modern business world, and our goal is to ensure that you stay ahead of the curve with smart, strategic decisions that lead to growth and efficiency.
LIAM KENT
FOUNDER OF NOMADIA TRAVEL
(03)
At Sonido, we believe that the power of connection is the key to unlocking business success. Our mission is to help companies realize their full potential by fostering meaningful partnerships, driving innovation, and creating custom solutions tailored to your unique needs
We understand the fast-paced nature of the modern business world, and our goal is to ensure that you stay ahead of the curve with smart, strategic decisions that lead to growth and efficiency.
AUTON BONER
CO-FOUNDER OF SCREENLOOP
(01)
At Sonido, we believe that the power of connection is the key to unlocking business success. Our mission is to help companies realize their full potential by fostering meaningful partnerships, driving innovation, and creating custom solutions tailored to your unique needs
We understand the fast-paced nature of the modern business world, and our goal is to ensure that you stay ahead of the curve with smart, strategic decisions that lead to growth and efficiency.
AUTON BONER
CO-FOUNDER OF SCREENLOOP
(02)
At Sonido, we believe that the power of connection is the key to unlocking business success. Our mission is to help companies realize their full potential by fostering meaningful partnerships, driving innovation, and creating custom solutions tailored to your unique needs
We understand the fast-paced nature of the modern business world, and our goal is to ensure that you stay ahead of the curve with smart, strategic decisions that lead to growth and efficiency.
AUTON BONER
CO-FOUNDER OF SCREENLOOP
(03)
At Sonido, we believe that the power of connection is the key to unlocking business success. Our mission is to help companies realize their full potential by fostering meaningful partnerships, driving innovation, and creating custom solutions tailored to your unique needs
We understand the fast-paced nature of the modern business world, and our goal is to ensure that you stay ahead of the curve with smart, strategic decisions that lead to growth and efficiency.
AUTON BONER
CO-FOUNDER OF SCREENLOOP
(01)
At Sonido, we believe that the power of connection is the key to unlocking business success. Our mission is to help companies realize their full potential by fostering meaningful partnerships, driving innovation, and creating custom solutions tailored to your unique needs
We understand the fast-paced nature of the modern business world, and our goal is to ensure that you stay ahead of the curve with smart, strategic decisions that lead to growth and efficiency.
AUTON BONER
CO-FOUNDER OF SCREENLOOP
(02)
At Sonido, we believe that the power of connection is the key to unlocking business success. Our mission is to help companies realize their full potential by fostering meaningful partnerships, driving innovation, and creating custom solutions tailored to your unique needs
We understand the fast-paced nature of the modern business world, and our goal is to ensure that you stay ahead of the curve with smart, strategic decisions that lead to growth and efficiency.
AUTON BONER
CO-FOUNDER OF SCREENLOOP
(03)
At Sonido, we believe that the power of connection is the key to unlocking business success. Our mission is to help companies realize their full potential by fostering meaningful partnerships, driving innovation, and creating custom solutions tailored to your unique needs
We understand the fast-paced nature of the modern business world, and our goal is to ensure that you stay ahead of the curve with smart, strategic decisions that lead to growth and efficiency.
AUTON BONER
CO-FOUNDER OF SCREENLOOP
(01)
At Sonido, we believe that the power of connection is the key to unlocking business success. Our mission is to help companies realize their full potential by fostering meaningful partnerships, driving innovation, and creating custom solutions tailored to your unique needs
We understand the fast-paced nature of the modern business world, and our goal is to ensure that you stay ahead of the curve with smart, strategic decisions that lead to growth and efficiency.
AUTON BONER
CO-FOUNDER OF SCREENLOOP
(02)
At Sonido, we believe that the power of connection is the key to unlocking business success. Our mission is to help companies realize their full potential by fostering meaningful partnerships, driving innovation, and creating custom solutions tailored to your unique needs
We understand the fast-paced nature of the modern business world, and our goal is to ensure that you stay ahead of the curve with smart, strategic decisions that lead to growth and efficiency.
AUTON BONER
CO-FOUNDER OF SCREENLOOP
(03)
At Sonido, we believe that the power of connection is the key to unlocking business success. Our mission is to help companies realize their full potential by fostering meaningful partnerships, driving innovation, and creating custom solutions tailored to your unique needs
We understand the fast-paced nature of the modern business world, and our goal is to ensure that you stay ahead of the curve with smart, strategic decisions that lead to growth and efficiency.
AUTON BONER
CO-FOUNDER OF SCREENLOOP
(01)
At Sonido, we believe that the power of connection is the key to unlocking business success. Our mission is to help companies realize their full potential by fostering meaningful partnerships, driving innovation, and creating custom solutions tailored to your unique needs
We understand the fast-paced nature of the modern business world, and our goal is to ensure that you stay ahead of the curve with smart, strategic decisions that lead to growth and efficiency.
AUTON BONER
CO-FOUNDER OF SCREENLOOP
(02)
At Sonido, we believe that the power of connection is the key to unlocking business success. Our mission is to help companies realize their full potential by fostering meaningful partnerships, driving innovation, and creating custom solutions tailored to your unique needs
We understand the fast-paced nature of the modern business world, and our goal is to ensure that you stay ahead of the curve with smart, strategic decisions that lead to growth and efficiency.
AUTON BONER
CO-FOUNDER OF SCREENLOOP
(03)
At Sonido, we believe that the power of connection is the key to unlocking business success. Our mission is to help companies realize their full potential by fostering meaningful partnerships, driving innovation, and creating custom solutions tailored to your unique needs
We understand the fast-paced nature of the modern business world, and our goal is to ensure that you stay ahead of the curve with smart, strategic decisions that lead to growth and efficiency.
AUTON BONER
CO-FOUNDER OF SCREENLOOP
(01)
At Sonido, we believe that the power of connection is the key to unlocking business success. Our mission is to help companies realize their full potential by fostering meaningful partnerships, driving innovation, and creating custom solutions tailored to your unique needs
We understand the fast-paced nature of the modern business world, and our goal is to ensure that you stay ahead of the curve with smart, strategic decisions that lead to growth and efficiency.
AUTON BONER
CO-FOUNDER OF SCREENLOOP
(02)
At Sonido, we believe that the power of connection is the key to unlocking business success. Our mission is to help companies realize their full potential by fostering meaningful partnerships, driving innovation, and creating custom solutions tailored to your unique needs
We understand the fast-paced nature of the modern business world, and our goal is to ensure that you stay ahead of the curve with smart, strategic decisions that lead to growth and efficiency.
AUTON BONER
CO-FOUNDER OF SCREENLOOP
(03)
At Sonido, we believe that the power of connection is the key to unlocking business success. Our mission is to help companies realize their full potential by fostering meaningful partnerships, driving innovation, and creating custom solutions tailored to your unique needs
We understand the fast-paced nature of the modern business world, and our goal is to ensure that you stay ahead of the curve with smart, strategic decisions that lead to growth and efficiency.
AUTON BONER
CO-FOUNDER OF SCREENLOOP
(01)
At Sonido, we believe that the power of connection is the key to unlocking business success. Our mission is to help companies realize their full potential by fostering meaningful partnerships, driving innovation, and creating custom solutions tailored to your unique needs
We understand the fast-paced nature of the modern business world, and our goal is to ensure that you stay ahead of the curve with smart, strategic decisions that lead to growth and efficiency.
AUTON BONER
CO-FOUNDER OF SCREENLOOP
(02)
At Sonido, we believe that the power of connection is the key to unlocking business success. Our mission is to help companies realize their full potential by fostering meaningful partnerships, driving innovation, and creating custom solutions tailored to your unique needs
We understand the fast-paced nature of the modern business world, and our goal is to ensure that you stay ahead of the curve with smart, strategic decisions that lead to growth and efficiency.
AUTON BONER
CO-FOUNDER OF SCREENLOOP
(03)
At Sonido, we believe that the power of connection is the key to unlocking business success. Our mission is to help companies realize their full potential by fostering meaningful partnerships, driving innovation, and creating custom solutions tailored to your unique needs
We understand the fast-paced nature of the modern business world, and our goal is to ensure that you stay ahead of the curve with smart, strategic decisions that lead to growth and efficiency.
AUTON BONER
CO-FOUNDER OF SCREENLOOP
(01)
At Sonido, we believe that the power of connection is the key to unlocking business success. Our mission is to help companies realize their full potential by fostering meaningful partnerships, driving innovation, and creating custom solutions tailored to your unique needs
We understand the fast-paced nature of the modern business world, and our goal is to ensure that you stay ahead of the curve with smart, strategic decisions that lead to growth and efficiency.
AUTON BONER
CO-FOUNDER OF SCREENLOOP
(02)
At Sonido, we believe that the power of connection is the key to unlocking business success. Our mission is to help companies realize their full potential by fostering meaningful partnerships, driving innovation, and creating custom solutions tailored to your unique needs
We understand the fast-paced nature of the modern business world, and our goal is to ensure that you stay ahead of the curve with smart, strategic decisions that lead to growth and efficiency.
AUTON BONER
CO-FOUNDER OF SCREENLOOP
(03)
At Sonido, we believe that the power of connection is the key to unlocking business success. Our mission is to help companies realize their full potential by fostering meaningful partnerships, driving innovation, and creating custom solutions tailored to your unique needs
We understand the fast-paced nature of the modern business world, and our goal is to ensure that you stay ahead of the curve with smart, strategic decisions that lead to growth and efficiency.
AUTON BONER
CO-FOUNDER OF SCREENLOOP
(01)
At Sonido, we believe that the power of connection is the key to unlocking business success. Our mission is to help companies realize their full potential by fostering meaningful partnerships, driving innovation, and creating custom solutions tailored to your unique needs
We understand the fast-paced nature of the modern business world, and our goal is to ensure that you stay ahead of the curve with smart, strategic decisions that lead to growth and efficiency.
AUTON BONER
CO-FOUNDER OF SCREENLOOP
(02)
At Sonido, we believe that the power of connection is the key to unlocking business success. Our mission is to help companies realize their full potential by fostering meaningful partnerships, driving innovation, and creating custom solutions tailored to your unique needs
We understand the fast-paced nature of the modern business world, and our goal is to ensure that you stay ahead of the curve with smart, strategic decisions that lead to growth and efficiency.
AUTON BONER
CO-FOUNDER OF SCREENLOOP
(03)
At Sonido, we believe that the power of connection is the key to unlocking business success. Our mission is to help companies realize their full potential by fostering meaningful partnerships, driving innovation, and creating custom solutions tailored to your unique needs
We understand the fast-paced nature of the modern business world, and our goal is to ensure that you stay ahead of the curve with smart, strategic decisions that lead to growth and efficiency.
AUTON BONER
CO-FOUNDER OF SCREENLOOP
(01)
At Sonido, we believe that the power of connection is the key to unlocking business success. Our mission is to help companies realize their full potential by fostering meaningful partnerships, driving innovation, and creating custom solutions tailored to your unique needs
We understand the fast-paced nature of the modern business world, and our goal is to ensure that you stay ahead of the curve with smart, strategic decisions that lead to growth and efficiency.
AUTON BONER
CO-FOUNDER OF SCREENLOOP
(02)
At Sonido, we believe that the power of connection is the key to unlocking business success. Our mission is to help companies realize their full potential by fostering meaningful partnerships, driving innovation, and creating custom solutions tailored to your unique needs
We understand the fast-paced nature of the modern business world, and our goal is to ensure that you stay ahead of the curve with smart, strategic decisions that lead to growth and efficiency.
AUTON BONER
CO-FOUNDER OF SCREENLOOP
(03)
At Sonido, we believe that the power of connection is the key to unlocking business success. Our mission is to help companies realize their full potential by fostering meaningful partnerships, driving innovation, and creating custom solutions tailored to your unique needs
We understand the fast-paced nature of the modern business world, and our goal is to ensure that you stay ahead of the curve with smart, strategic decisions that lead to growth and efficiency.
AUTON BONER
CO-FOUNDER OF SCREENLOOP
(01)
At Sonido, we believe that the power of connection is the key to unlocking business success. Our mission is to help companies realize their full potential by fostering meaningful partnerships, driving innovation, and creating custom solutions tailored to your unique needs
We understand the fast-paced nature of the modern business world, and our goal is to ensure that you stay ahead of the curve with smart, strategic decisions that lead to growth and efficiency.
AUTON BONER
CO-FOUNDER OF SCREENLOOP
(02)
At Sonido, we believe that the power of connection is the key to unlocking business success. Our mission is to help companies realize their full potential by fostering meaningful partnerships, driving innovation, and creating custom solutions tailored to your unique needs
We understand the fast-paced nature of the modern business world, and our goal is to ensure that you stay ahead of the curve with smart, strategic decisions that lead to growth and efficiency.
AUTON BONER
CO-FOUNDER OF SCREENLOOP
(03)
At Sonido, we believe that the power of connection is the key to unlocking business success. Our mission is to help companies realize their full potential by fostering meaningful partnerships, driving innovation, and creating custom solutions tailored to your unique needs
We understand the fast-paced nature of the modern business world, and our goal is to ensure that you stay ahead of the curve with smart, strategic decisions that lead to growth and efficiency.
AUTON BONER
CO-FOUNDER OF SCREENLOOP
(01)
At Sonido, we believe that the power of connection is the key to unlocking business success. Our mission is to help companies realize their full potential by fostering meaningful partnerships, driving innovation, and creating custom solutions tailored to your unique needs
We understand the fast-paced nature of the modern business world, and our goal is to ensure that you stay ahead of the curve with smart, strategic decisions that lead to growth and efficiency.
AUTON BONER
CO-FOUNDER OF SCREENLOOP
(02)
At Sonido, we believe that the power of connection is the key to unlocking business success. Our mission is to help companies realize their full potential by fostering meaningful partnerships, driving innovation, and creating custom solutions tailored to your unique needs
We understand the fast-paced nature of the modern business world, and our goal is to ensure that you stay ahead of the curve with smart, strategic decisions that lead to growth and efficiency.
AUTON BONER
CO-FOUNDER OF SCREENLOOP
(03)
At Sonido, we believe that the power of connection is the key to unlocking business success. Our mission is to help companies realize their full potential by fostering meaningful partnerships, driving innovation, and creating custom solutions tailored to your unique needs
We understand the fast-paced nature of the modern business world, and our goal is to ensure that you stay ahead of the curve with smart, strategic decisions that lead to growth and efficiency.
AUTON BONER
CO-FOUNDER OF SCREENLOOP
(01)
At Sonido, we believe that the power of connection is the key to unlocking business success. Our mission is to help companies realize their full potential by fostering meaningful partnerships, driving innovation, and creating custom solutions tailored to your unique needs
We understand the fast-paced nature of the modern business world, and our goal is to ensure that you stay ahead of the curve with smart, strategic decisions that lead to growth and efficiency.
AUTON BONER
CO-FOUNDER OF SCREENLOOP
(02)
At Sonido, we believe that the power of connection is the key to unlocking business success. Our mission is to help companies realize their full potential by fostering meaningful partnerships, driving innovation, and creating custom solutions tailored to your unique needs
We understand the fast-paced nature of the modern business world, and our goal is to ensure that you stay ahead of the curve with smart, strategic decisions that lead to growth and efficiency.
AUTON BONER
CO-FOUNDER OF SCREENLOOP
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